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Motorol Communication

agency

Brainwave Communications Ltd.

country

Kenya

client

Motorol

services
  • Concepting
  • Design

description

The roads and driving conditions in Kenya are among the toughest in the world. The Big Five (lion, elephant, rhino, leopard and buffalo) are predominantly found in Kenya and represent resilience, performance, power, agility and strength. To show how their client, Motorol (a range of lubricants), also embodies these characteristics and are designed for Kenyan driving conditions, the agency crafted each individual animal in the Big Five from engine components.