Congratulations to the AD Angels in Estonia for a fantastic win at their national Ad Design Awards: Kuldmuna (Golden Egg). The agency won the prestigious Gold Award in the Design Category for their work for the brand Sleepwell, part of the Hilding Anders Group and the biggest mattress producer in Europe and Asia. Titled "100 Sheep of Good Sleep", the concept and illustrations can be seen here.
The text under each image is hilarious…in Estonian…so unless you’re fluent in the language, you’ll have to put your imagination to the test. Fortunately the images are self-explanatory.
A book of the illustrations will soon be available in all bookstores across Estonia.