{"id":4518,"date":"2025-04-23T08:21:05","date_gmt":"2025-04-23T13:21:05","guid":{"rendered":"https:\/\/icom.imagemakers-inc.com\/?post_type=news&#038;p=4518"},"modified":"2025-10-15T07:23:05","modified_gmt":"2025-10-15T12:23:05","slug":"lewis-communications-a-year-of-wins-whiskey-and-well-being","status":"publish","type":"news","link":"https:\/\/icomagencies.com\/news-press\/lewis-communications-a-year-of-wins-whiskey-and-well-being\/","title":{"rendered":"Lewis Communications: A Year of Wins, Whiskey, and Well-Being"},"content":{"rendered":"\n<div class=\"section-wrap author-block\"><div class=\"center\"><div class=\"author-info noAutheImg\"><p class=\"author-name\"><\/p><\/div><\/div><\/div>\n\n\n\n<p>When independent agencies thrive, the whole network moves forward. That\u2019s why we\u2019re shining a spotlight on Lewis Communications, one of our US-based member agencies, whose recent run of achievements showcases the power of creativity, culture, and collaboration.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/EmployeeGrid_1920x1080_April2025-1.jpg\" alt=\"\" class=\"wp-image-4516\" srcset=\"https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/EmployeeGrid_1920x1080_April2025-1.jpg 1920w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/EmployeeGrid_1920x1080_April2025-1-300x169.jpg 300w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/EmployeeGrid_1920x1080_April2025-1-1024x576.jpg 1024w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/EmployeeGrid_1920x1080_April2025-1-768x432.jpg 768w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/EmployeeGrid_1920x1080_April2025-1-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading details-heading\"><strong>From appreciation to applause: Lewis Communication doubles down on culture<\/strong><\/h2>\n\n\n\n<p>Lewis continues to set the standard for agency culture, earning the WorkLife Award for Most Committed to Employee Appreciation for the second year running. This recognition reflects a deep commitment to employee well-being\u2014built on actions, not just intentions.<\/p>\n\n\n\n<p>The agency prioritizes:<\/p>\n\n\n\n<ul class=\"wp-block-list details-ul-list\">\n<li>Recognizing team milestones and achievements<\/li>\n\n\n\n<li>Ensuring leadership is visible, present, and engaged<\/li>\n\n\n\n<li>Fostering camaraderie through traditions and shared celebration<\/li>\n<\/ul>\n\n\n\n<p>Lewis has built a workplace where people feel seen, supported and empowered to grow.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading details-heading\"><strong><strong>ADDY Wins, Agency-Wide<\/strong><\/strong><\/h2>\n\n\n\n<p>Lewis brought home 30 ADDYs across its three offices at the 2025 American Advertising Awards. The highlights speak for themselves:<\/p>\n\n\n\n<ul class=\"wp-block-list details-ul-list\">\n<li>Best of Show for their work on the Marine Poster Series<\/li>\n\n\n\n<li>Best of Interactive for their work with Abeka<\/li>\n\n\n\n<li>Individual honors, including Production Artist, Media Planner, and Student Intern of the Year<\/li>\n<\/ul>\n\n\n\n<p>These wins reflect creative leadership across industries\u2014education, tourism, energy, nonprofit, healthcare, and retail. All entries now advance to the regional competition, with national recognition on the horizon.<br><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"2520\" height=\"1890\" src=\"https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/IMG_5162-1.jpg\" alt=\"\" class=\"wp-image-4517\" srcset=\"https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/IMG_5162-1.jpg 2520w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/IMG_5162-1-300x225.jpg 300w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/IMG_5162-1-1024x768.jpg 1024w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/IMG_5162-1-768x576.jpg 768w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/IMG_5162-1-1536x1152.jpg 1536w, https:\/\/icomagencies.com\/wp-content\/uploads\/2025\/06\/IMG_5162-1-2048x1536.jpg 2048w\" sizes=\"(max-width: 2520px) 100vw, 2520px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading details-heading\"><strong><strong><strong>Toasting to Global Impact\u2014One Bourbon at a Time<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Lewis earned the title of Digital Agency of the Year at the Icons of Whisky Global Awards for its work on the <a href=\"https:\/\/www.lewiscommunications.com\/work\/a-worldwide-toast-to-kentucky-bourbon\">Kentucky Bourbon Trail\u00ae<\/a>. The centerpiece was the <em>Worldwide Toast to Kentucky Bourbon<\/em>\u2014a 24-hour livestream event that connected fans in 32 countries across six continents.<\/p>\n\n\n\n<p>Lewis tapped into the ICOM network to amplify reach and engagement, showcasing what independent agencies can achieve when they work together. With a refreshed brand, dynamic digital campaign, and new website, Lewis turned a regional story into a global celebration.<\/p>\n\n\n\n<h2 class=\"wp-block-heading details-heading\"><strong><strong><strong>Livestream Brilliance Recognized<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>That same event\u2014the <em>Worldwide Toast to Kentucky Bourbon<\/em>\u2014was also awarded Best Live Video at the PRNews Digital Awards. The campaign delivered real results:<\/p>\n\n\n\n<ul class=\"wp-block-list details-ul-list\">\n<li>Reach of 17 million across social and earned media<\/li>\n\n\n\n<li>60% spike in website traffic over two days<\/li>\n\n\n\n<li>Earned media value exceeding $800,000<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading details-heading\"><strong><strong><strong><strong>Why It Matters for ICOM<\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Lewis\u2019s accomplishments represent the best of what ICOM stands for: agility, excellence, and the value of shared success. Their story is a reminder that growth happens through action\u2014and connection fuels impact.<\/p>\n\n\n\n<p>At ICOM, every win is a chance to learn and grow. Lewis\u2019s recent achievements are a powerful example of what\u2019s possible when independent agencies lead with purpose and creativity.<\/p>\n\n\n\n<p>Because when one of us wins, we all toast to that.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"featured_media":4588,"template":"","news_category":[17],"class_list":["post-4518","news","type-news","status-publish","has-post-thumbnail","hentry","news_category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lewis Communications: A Year of Wins, Whiskey, and Well-Being - ICOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/icomagencies.com\/news-press\/lewis-communications-a-year-of-wins-whiskey-and-well-being\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lewis Communications: A Year of Wins, Whiskey, and Well-Being - ICOM\" \/>\n<meta property=\"og:description\" content=\"When independent agencies thrive, the whole network moves forward. 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