{"id":3266,"date":"2023-06-20T00:00:00","date_gmt":"2023-06-20T00:00:00","guid":{"rendered":"https:\/\/icom.imagemakers-inc.com\/news-press\/rethink-roars-at-the-2023-cannes-lions-film-festival-sweeping-3-gold-lions\/"},"modified":"2025-03-05T14:14:49","modified_gmt":"2025-03-05T14:14:49","slug":"rethink-roars-at-the-2023-cannes-lions-film-festival-sweeping-3-gold-lions","status":"publish","type":"news","link":"https:\/\/icomagencies.com\/news-press\/rethink-roars-at-the-2023-cannes-lions-film-festival-sweeping-3-gold-lions\/","title":{"rendered":"Rethink Roars at the 2023 Cannes Lions Film Festival, Sweeping 3 Gold Lions"},"content":{"rendered":"\n

Rethink<\/a>, our beloved Canadian member agency, has outshone the competition at the prestigious 2023 Cannes Lions Film Festival<\/a>, taking home a remarkable three Gold Lions. This achievement not only marks Rethink’s most successful participation in Cannes to date, but also demonstrated the creative power of the agency to a global audience.<\/p>\n\n\n\n

The winning campaigns by Rethink included the Kraft Heinz<\/a> “Fraud” campaign, which bagged a Gold and a Silver Outdoor Lion, along with a Bronze Print & Publishing Lion. The creative brilliance continued with the IKEA<\/a> “Window Shopping<\/a>” campaign, which was awarded a Silver Outdoor Lion. The “Unburnable Book<\/a>” campaign for Penguin Random House<\/a> also made its mark, taking home a Silver Print & Publishing trophy. Despite the diverse range of categories, Rethink\u2019s ability to innovatively narrate brand stories and craft impactful messaging remained a consistent factor, reinforcing their capacity for groundbreaking work across sectors.<\/p>\n\n\n\n

These triumphs at the Cannes Lions Film Festival reinforce Rethink’s position as a creative powerhouse within the ICOM network, demonstrating their dedication to exceptional, world-class campaigns and underscoring their capacity to rethink boundaries and reshape the world of advertising.<\/p>\n\n\n\n

Congratulations to the Rethink team on these monumental achievements!<\/p>\n","protected":false},"featured_media":3267,"template":"","news_category":[17],"class_list":["post-3266","news","type-news","status-publish","has-post-thumbnail","hentry","news_category-news"],"acf":[],"yoast_head":"\nRethink Roars at the 2023 Cannes Lions Film Festival, Sweeping 3 Gold Lions - ICOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/icomagencies.com\/news-press\/rethink-roars-at-the-2023-cannes-lions-film-festival-sweeping-3-gold-lions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rethink Roars at the 2023 Cannes Lions Film Festival, Sweeping 3 Gold Lions - ICOM\" \/>\n<meta property=\"og:description\" content=\"Rethink, our beloved Canadian member agency, has outshone the competition at the prestigious 2023 Cannes Lions Film Festival, taking home a remarkable three Gold Lions. 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