{"id":3056,"date":"2017-06-29T00:00:00","date_gmt":"2017-06-29T00:00:00","guid":{"rendered":"https:\/\/icom.imagemakers-inc.com\/news-press\/lielens-lands-golden-palace-launches-multimedia-campaign\/"},"modified":"2025-03-04T14:13:01","modified_gmt":"2025-03-04T14:13:01","slug":"lielens-lands-golden-palace-launches-multimedia-campaign","status":"publish","type":"news","link":"https:\/\/icomagencies.com\/news-press\/lielens-lands-golden-palace-launches-multimedia-campaign\/","title":{"rendered":"Lielens lands Golden Palace, launches multimedia campaign"},"content":{"rendered":"<p>Having won the Golden Palace budget a few months ago, L!ELENS has now unveiled its first multimedia campaign for the group of casinos, games and online sports betting client.<\/p>\n<p><strong>About the concept<\/strong><br \/>\n\u201cDON\u2019T PLAY JUST ANYWHERE!\u201d The agency has created a series of humorous situations featuring various characters playing in the wrong place. \u00a0A voice-over suggests that Golden Palace would be a better place to play safely.<\/p>\n<p>Each message concludes with the signature line of &#8220;We take games very seriously\u201d, highlighting the fact that Golden Palace Casinos and online games respect the BAGO (Belgian Association of Gamin Operators) code of ethics and fully adhere to the serious guidelines necessary for each person in this fun activity.<\/p>\n<p>The campaign exists in TV, cinema, radio and print format.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/hgnuAmH8fPI\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/p>\n<p>Client: Golden Palace &#8211; Casino &amp; Sports<br \/>\nContacts: Serge Menegalli, Julie Limbos, Tim Boonen<br \/>\nAgency: L!ELENS<br \/>\nAccount Manager: Fran\u00e7ois Vandeghinste<br \/>\nCD: Fr\u00e9d\u00e9ric Pousset<br \/>\nCreation (AD): Maxim Deli\u00e8ge<br \/>\nCreation (CR): Fran\u00e7ois Daubresse<br \/>\nFilm Production Company: Ristretto<br \/>\nProducer: Lies Bronselaer<br \/>\nDirector: Kris Debusscher<br \/>\nRadio production Company: Cobra<br \/>\nPhotography Production: Uncle Bob<br \/>\nPhotographer: Koen Demuynck<br \/>\nPost production: Koen Demuynck<\/p>\n","protected":false},"featured_media":3057,"template":"","news_category":[17],"class_list":["post-3056","news","type-news","status-publish","has-post-thumbnail","hentry","news_category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lielens lands Golden Palace, launches multimedia campaign - ICOM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/icomagencies.com\/news-press\/lielens-lands-golden-palace-launches-multimedia-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lielens lands Golden Palace, launches multimedia campaign - ICOM\" \/>\n<meta property=\"og:description\" content=\"Having won the Golden Palace budget a few months ago, L!ELENS has now unveiled its first multimedia campaign for the group of casinos, games and online sports betting client. 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