Logo

September 2010 Vol. 3, Edition 8
Executive Director
Dear ICOM members,

We're about to start our 2010 Regional Meetings season.  This year we will be focusing on a very important subject to all our agencies, digital marketing.  Our clients and new business prospects are asking for it and we have to be able to provide them understanding and smart solutions.

Read more...

Gary Burandt

Thanks to Quarry Communications, Cramer-Krasselt, Loomis-ISC, Adformatix, Gullan&Gullan and IKON Advertising for updating your ICOM website information. Keeping this information current and uploading samples of your work is our best resource!

Dear ICOM Team,

If you have not registered for the EMEA Digital Workshop - Amsterdam, I encourage you to so at http://www.regonline.com. A registration fee is assessed to all agencies whether or not you attend the meeting.  The registration fee is estimated to be approximately one half of the combined costs of the meeting and is due 15 days before the meeting.  A $50 late fee will be assessed for registration fees paid after the due date. After the meeting, each attendee will be invoiced for his share of the remaining combined costs (i.e. meeting room, AV equipment, transportation, administration, and restaurant/bar).

Members attending pay their own transportation and hotel room costs. Companions are always welcome to attend the meetings and will be invoiced for their share of meals and other applicable expenses For all meetings, a cancellation fee will be assessed to those who have signed-up and then do not attend or do not send a replacement (approximately one-half of the actual cost).  Cancellation must be made to ICOM headquarters in writing two weeks before the meeting to avoid this fee.

The member agencies listed below have unpaid invoices that are over 90 days past due:

Asia:

            Krakatua

            MACS909

Europe:

            Channel 7

            Kraft & Werk

            MAG

            Uzina

            Wondercom

Latin America:

            Publinter

            Publiteca

            WZ

Alice Lemoine
Manager of Finance
alice@icomagencies.com

ICOM Welcomes new member Riverorchid Vietnam with offices in 6 countries - Read more...
Why Agency Bigness Doesn't Lead to Greatness
By Tim Williams

One in a series of observations from the new book Positioning for Professionals: How Professional Knowledge Firms Can Differentiate Their Way to Success. - Read more...
Periodically ICOM will be bringing you a series of Agency Mistakes from Robb High’s Agency Reinvention + New Business Boot Camp Workshop

The mistake: focusing all your new biz efforts on the CMO.

The Trendwatching.com newsletter allows marketers to track the latest trends around the world. We’ll bring you this link as the information is updated.

As the busiest time of the year is about to kick in for many of you, we thought we’d keep things lighthearted this month.
So, check out the new Trend Briefing, which highlights the rise in 'mature materialism': experienced, less-easily shocked, outspoken consumers who appreciate brands that are more daring, outspoken, even a bit more risqué.

All yours, including many examples from brands already loosening up a little. Read more...

Adformatix - Manila, Philippines
Saludo kami kina Lolo at Lola!”- Filipino for “A Salute to all Grandparents!”
- Read more...
United Advertising - Taipei, Taiwan
ASUS 42RW Recordable LCD TV
- Read more...
Channel 7 Communications - Islamabad, Pakistan
Sharing the Responsibility - Read more...
Gullan&Gullan - Johannesburg, South Africa
Gullan&Gullan awarded heavy PR account - Read more...
Publinter - San Salvador, El Salvador
Vidri launches brand awareness campaign- Read more...
Agency News - North America
BKV - Overland Park, Kansas
BKV and Amred Forces insurance present Rehabbing with the Troops - Read more...
Cramer-Krasselt - Chicago, Illinois
New Corona spot in time for football season; New campaign for Under Armour to engage it's female ambassadors; "Feel the Love" for Crocs
- Read more...
Ucoming ICOM Meetings

EMEA Regional Meeting and Digital Workshop
Amsterdam
September 23-25

North/Latin America Regional Meeting and Digital Workshop
Boulder
October 28-30