Fikir Merkezi prepared the launch campaign for Bloomberg HT in January. Bloomberg HT was founded in cooperation with Bloomberg Television, the world’s leading financial information and business channel, and Haberturk, Turkey’s news channel and newspaper.
The advertising campaign is based on the idea that Bloomberg HT captures even the tiniest financial movements all around the world. All commercials carry the same message by showing different kinds of financial movements.
The tiniest money movement is represented by a coin falling into a piggybank, the tiniest stock movement by a slice of bread and the tiniest movement in global markets by an orange falling off the counter. Please click below to see our commercials for Bloomberg HT.