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February 2010 Vol. 3, Edition 2
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Yes, I know you're still feeling the effects of the financial crisis. And, yes, I know it’s a long trip and several days out of the office. I know all that. But this year it’s especially important for you to come to our International Management Conference in Beijing.
Here's why ...
Read more...
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| 2010 ICOM Board Members |
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Congratulations and Thank You.
Latin America Region
Rino Ferrari, Rino Com, Sao Paulo, Brazil - Regional Director and President
Juan Arteaga, Arteaga & Arteaga, San Juan, Puerto Rico - Member At-Large
North America Region
Bob Morrison, the Morrison Agency, Atlanta, Georgia - Regional Director
Mike Diccicco, Diccicco Battista Communications, Conshohocken, Pennsylvania - Member At-Large
Europe/Middle East/Africa Region
Patrick Walhain, Quai dea Orfevres, Paris, France - Regional Director
Meltem Gurler, Fikir Merkezi, Istanbul, Turkey - Member At-Large
Asia/Pacific Region
George Romanyk, Creative In-House, Bangkok, Thailand - Regional Director
Kazuo Sugimoto, ADEX, Tokyo, Japan - Member At-Large
Bios of each member can be viewed at http://www.icomagencies.com/intro_icom_board.asp
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Dear ICOM Team,
If you haven’t registered for the World Meeting in Beijing to be held on 25-28 April, I encourage you to do so. The deadline for room reservations is 29 March 2010. By registering by this date, you will also avoid the $50 late fee and will be guaranteed to get your room at the lowest price. For International and Regional Meetings, a registration fee is assessed to all agencies whether or not you attend the meeting.
Meet all your ICOM friends at the World meeting in April!
The member agencies listed below have unpaid invoices that are over 90 days past due:
Asia/Pacific:
Krakatua
Europe:
Spotlight
Latin America:
Jacque Mate
Publinter
Smart Advertising
WZ Publicidad
North America:
Moller
Team a3
Alice Lemoine
ICOM Manager of Finance
alice@icomagencies.com
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| The Trendwatching.com newsletter allows marketers to track the latest trends around the world. We’ll bring you this link as the information is updated.
To keep things straightforward and hands-on this month, we're highlighting “FUNCTIONALL”. Which is all about a new breed of products that are simple, small and/or cheap (with a dash of sustainability), giving them global appeal, from India to Sweden.
Now, if that doesn't warrant a brainstorming session... Trend Briefing
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| Periodically ICOM will be bringing you a series of Agency Pitch Mistakes from Robb High's New Business Boot Camp 3.0
Agency Pitch Mistake #7 - bad casting.
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| Should You Hire an Anthropologist?
Are agency staffing strategies out of whack? Agencies need educated people to create big ideas. And they need craft trained people to implement those ideas. What should the priorities be?
Here are some thoughts on these challenging questions.
Read Whitepaper
View Video Capsule
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Adformatix - Manila, Philippines
“Isang Katok, Isang Sagot” (One Knock, One Answer Promo) - Read more... |
United Advertising - Taipei, Taiwan
HIDE & SEEK for the SCPA (Stray Cats Protection Association) - Read more... |
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Fikir Merkezi - Istanbul, Turkey
Fikir Merkezi launches Bloomberg TV in Turkey - Read more... |
Golley Slater - London, UK
Hilton rocks thanks to Golley Slater - Read more... |
move communications - Munich, Germany
move communications in partnership with Didier Gras Communication (part of Netco Group, Lille) - Read more... |
Opinion Leader - Milan, Italy
Opinion Leader into the Jewels - Read more... |
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Publinter - San Salvador, El Salvador
Back to School Campaign for FACELA - Read more... |
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BKV - Overland Park, Kansas
Full slate of marketing activities for client Armed Forces Insurance’s sponsorship of the Bell Helicopter Armed Forces Bowl - Read more... |
Colle + McVoy - Minneapolis, Minnesota
Colle + McVoy creates a Twitter analytics tool that gives its clients significant insight about their businesses - Read more... |
Cramer-Krasselt - Chicago, Illinois
Cramer-Krasselt named one of Ad Age’s “Next in Line” agencies in its 2010 Agency A-List report; The Milwaukee Public Museum teams with Cramer-Krasselt/Milwaukee - Read more... |
Diccicco Battista Communications - Philadelphia, Pennsylvania
University of Kentucky HealthCare Selects Diccicco Battista Communications as Agency-of-Record - Read more... |
SKM Group - Buffalo, New York
Case Study: TOPS Friendly Markets - Read more... |
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2010 International World Management Conference
Beijing, China
April 25-28, 2010
Regsitration Deadline - March 29, 2010
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